Conversion and performance Ongoing optimisation delivery

Turn more visitors into customers.

We do conversion rate optimisation: find friction, test changes, implement winners. More leads, sales, revenue. Optimisation as a process, not a one-off.

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189+ empresas confiam em nós para crescer

127+

Sites Optimized

127+

Sites Optimized

+163%

Speed Improvement

92+

Avg. Performance Score

-58%

Load Time Reduction

For whom

Right for you

Google Ads Optimization

Ongoing SEO & SERP Monitoring

Conversion Rate Optimization

Email Marketing & Automation

Content & Blog Strategy Performance Analytics & Reporting

Outcomes

Complete Optimization and growth

Higher conversion on landing pages, product pages, checkout.

More revenue from the same traffic.

Better ROI on marketing spend.

Decisions from data. Not opinions.

Peça a sua consultoria gratuita de optimization and growth

Why it matters

Without professional Optimization and growth

Businesses without optimization and growth

Lost visibility and missed opportunities
DIY solutions that don't scale
Outdated strategies that fall behind

With Criazo Optimization and growth

Professional optimization and growth that delivers

Higher conversion on landing pages, product pages, checkout.
More revenue from the same traffic.
Better ROI on marketing spend.
Decisions from data. Not opinions.

Peça a sua consultoria gratuita de optimization and growth

+163%

Speed Improvement

Os benefícios

Why choose our Optimization and growth

Analytics audits. Where visitors drop off. Why conversions are lost.

A/B testing. Headlines, layouts, CTAs, offers. Find what works.

User research. Heatmaps, recordings, surveys. Understand behaviour.

Winning variations implemented. Gains locked in.

Simulate cost

Como trabalhamos

Our process

Baseline and KPIs

We audit performance, define KPIs and set up dashboards to track improvement.

Optimisation sprints

Recurring sprints on SEO, campaigns, content or UX. Changes and tests by impact and effort.

Review and roadmap

We review results, decide what to scale, pause or test next. Roadmap updated.

Pedir orçamento

Get a free estimate for Optimization and growth

Tell us about your project and we'll send you a tailored quote.

Estimate your project cost

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Project scope

Conversion audit

Analysis and recommendations

Ongoing optimization

Tests and improvements

Full cro

Strategy, tests & reporting

Add-ons (optional)

Conversion rate optimization

+€500

Analytics setup

+€250

Email marketing setup

+€450

Estimated project cost

€800

* final price may vary based on specific requirements

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Contact and simulate

Frequently asked questions

Quick answers about optimization and growth.

Is optimization a separate service or part of other marketing projects?

Optimization can be added as a monthly retainer after website development or campaign projects, or started directly as a standalone optimization engagement if you already have websites, campaigns, or digital assets running. Our optimization services work independently or complement existing digital marketing efforts to continuously improve performance and ROI.

How do you choose what to optimize first in optimization projects?

We prioritize optimization opportunities based on impact potential and ease of implementation, focusing first on quick wins and bottlenecks in your main revenue paths. Our optimization services use data analysis, conversion funnel reviews, and performance audits to identify high‑impact improvements that drive immediate business results.

How soon will we see improvements from optimization services?

Many optimization changes impact performance within a few weeks, including website speed improvements, conversion rate optimization, and campaign adjustments. However, optimization is designed as an ongoing process that compounds results over time. Our optimization services provide monthly progress reports showing incremental improvements and long‑term growth trends.

What areas do your optimization services cover?

Our optimization services cover website performance optimization, conversion rate optimization (CRO), SEO optimization, Google Ads optimization, email marketing optimization, content optimization, user experience optimization, and technical optimization. We provide comprehensive optimization across all digital marketing channels and touchpoints.

How do you measure optimization success and ROI?

We measure optimization success through key metrics including conversion rate improvements, revenue increases, cost‑per‑acquisition reductions, page speed improvements, SEO ranking gains, engagement rate increases, and overall ROI improvements. Our optimization reporting provides clear before‑and‑after comparisons and quantifies the business impact of optimization efforts.

Do you provide A/B testing and conversion rate optimization?

Yes, we provide comprehensive A/B testing and conversion rate optimization services including test planning, hypothesis development, test implementation, statistical analysis, and result interpretation. Our CRO services optimize landing pages, checkout flows, forms, calls‑to‑action, and user journeys to maximize conversions and revenue.

Can you optimize existing Google Ads campaigns?

Yes, we optimize existing Google Ads campaigns including keyword refinement, bid adjustments, ad copy testing, landing page optimization, audience targeting improvements, and budget reallocation. Our Google Ads optimization services improve click‑through rates, reduce cost‑per‑acquisition, increase conversion rates, and maximize return on ad spend.

How do you optimize websites for better SEO performance?

We optimize websites for SEO through technical SEO improvements, on‑page optimization, content optimization, site speed optimization, mobile optimization, schema markup implementation, internal linking improvements, and Core Web Vitals optimization. Our SEO optimization services improve search rankings, organic traffic, and search visibility.

Do you provide email marketing optimization services?

Yes, we provide email marketing optimization including subject line testing, send time optimization, segmentation improvements, content optimization, design optimization, and deliverability improvements. Our email optimization services increase open rates, click‑through rates, conversion rates, and overall email marketing ROI.

What is included in your website speed and performance optimization?

Our website optimization includes image optimization, code minification, caching implementation, CDN setup, database optimization, server optimization, lazy loading, and Core Web Vitals improvements. Our performance optimization services reduce page load times, improve user experience, support SEO goals, and increase conversion rates.

How much does ongoing optimization cost?

Optimization costs vary based on scope and frequency: basic optimization services range from $1,000–$3,000 per month, while comprehensive multi‑channel optimization can range from $3,000–$10,000+ per month. Our optimization services include transparent pricing, custom packages, and ROI‑focused strategies tailored to your business needs.

Do you provide content optimization and copywriting services?

Yes, we provide content optimization including SEO content optimization, conversion‑focused copywriting, headline testing, call‑to‑action optimization, and content performance analysis. Our content optimization services improve search rankings, engagement rates, conversion rates, and overall content marketing effectiveness.

Still have questions about optimization and growth?

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